24 Must Have WordPress Plugins for Every Website in 2025
When I first started building WordPress websites in 2006, there were just a handful of different WordPress plugins to choose from. Today, things are very different. There are more than 59,000 in the free WordPress plugin repository alone. This choice paralysis can make it very hard for new users to pick the best WordPress plugins for their website. In this article, I’ll share my top recommendations based on 18+ years of experience using and trying out all the top WordPress plugins. You might be wondering why my advice matters. Here’s why you can trust my recommendations: Note: These are the plugins that my team installs when I start a new blog or make a new website for my own businesses. Quick Pick – The Best WordPress Plugins In a hurry? No problem! Here’s my top 5 must have WordPress plugins: # Plugin Best For Pricing 🥇 WPForms WordPress form builder $49.50/year 🥈 AIOSEO WordPress SEO $49.60/year 🥉 Duplicator Backups and migrations $49.50/year 4 SeedProd WordPress page builder $39.50/year 5 MonsterInsights Google Analytics in WordPress $99.60/year 1. WPForms – Best WordPress Form Builder Plugin Every website needs a contact form because that makes it easy for visitors to get in touch with you. In my experience, WPForms is the most user-friendly contact form plugin for WordPress. This drag and drop form builder lets you easily create contact forms, email subscription forms, online order forms, payment forms, surveys, polls, and more with just a few clicks. They have over 2,000+ pre-built form templates and beautifully designed form themes to help you get started quicker. New: WPForms now offers AI-Powered form building to speed up form creation even more. Simply describe the kind of form you want and the AI assistant will create it for you in seconds. WPForms works well with all popular marketing and payment platforms like Stripe, PayPal, Square, and Authorize.net, so you can build powerful payment forms in less than 5 minutes. It comes with advanced features you may not find in other form builders, such as conversational forms, lead forms, form landing pages, user journey tracking, form abandonment, geolocation tracking, GDPR-friendly, and custom WordPress user registration and login forms. I use WPForms on WPBeginner and across most of my other websites. In total, over 6 million websites use WPForms, and the plugin has consistently maintained a 4.9 out of 5-star rating for over 5 years now. Are you looking for a simpler solution? Then you can download the free WPForms Lite version directly from WordPress.org. This free plugin even supports Stripe so you can collect online payments too. If you’re serious about growing your business, then I recommend investing in the Pro version because it has all the powerful features you need to get more leads. You can even use this WPForms coupon to get 50% off your purchase. To learn more about our firsthand experience with this plugin, check out our detailed WPForms review. Alternative: If you need to create very advanced, solution-focused WordPress forms, then Formidable Forms is an excellent alternative to WPForms. 2. All in One SEO – Best WordPress SEO Plugin SEO helps your website get more visitors from search engines like Google. While WordPress is SEO-friendly out of the box, there is so much more you can do to get even more people to your website by following SEO best practices. This is where All in One SEO (AIOSEO) comes in. It’s one of the most popular WordPress plugins of all time, and is used by over 3 million websites. Out of all the WordPress SEO plugins, AIOSEO offers the most complete set of features and tools you need to make your website content better for the search engines. It helps you properly add SEO titles, meta descriptions, keywords, generate XML sitemaps, connect your site to Google Search Console, optimize it for social media, and more. The AIOSEO team continues to innovate and add new SEO features to help improve your search engine rankings. For example, they have a content optimizer with TruSEO score, author SEO, headline analyzer, custom schema generator for adding FAQ schema, reviews schema, and many other schema markup. They even added an internal link assistant. This feature helps you automatically link different pages on your website, which is great for boosting your SEO. I haven’t seen any other SEO plugin that has this feature. Plus, you can monitor how well your SEO efforts are working with the built-in search statistics dashboard and keyword rank tracker. To get started, you can follow our complete AIOSEO setup guide and then move onto our ultimate WordPress SEO tutorial for beginners. There’s also a free version of AIOSEO available. However, the pro version includes more powerful features like WooCommerce SEO, local SEO, smart schema, video sitemap, news sitemap, smart redirection manager, the ability to find and fix 404 errors, advanced breadcrumbs, and much more. That said, I highly recommend upgrading to the pro version. You can even save 50% by using our All in One SEO coupon. Bonus: AIOSEO has few other powerful tools that you can use to boost your search engine rankings and get more visitors: Alternative: Yoast SEO is another good option if you’re looking for an alternative to AIOSEO. We actually used Yoast for many years before moving to AIOSEO (you can learn more about that in our reasons why we switched to AIOSEO post). 3. Duplicator – Best WordPress Backup & Migration Plugin Duplicator is the most popular WordPress backup plugin on the market. It let you set up automatic backups and safely store them in a remote location like Google Drive, Dropbox, Amazon S3, FTP, One Drive, and more. It also makes it super easy to restore your website from a backup. Other features include multisite support, archive encryption, recovery points, and a migration wizard so you can move your website easily. We use Duplicator on many of our partner websites, to make sure we always have a recent backup in case something goes wrong. If you’re just getting started or have a limited budget, then there’s a free version of Duplicator. This lets you create backups manually at any time. You can also move, migrate or clone a WordPress site between domains or hosts without any downtime. However, if you want to schedule your backups, migrate